Category Archives: Content

  1. How Google Could Help Attract Paywall Subscribers (it’s a bit of a leap)

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    Tuesday, 7th May 2013 by Simon Hilliard

    Micropayments and digital media haven’t exactly enjoyed a happy relationship so far, and this is a bit of a travesty …
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  2. FT Digital Media Conference discussions on the sounds of innovation

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    Tuesday, 7th May 2013 by Simon Hilliard

    ***Note:this post was originally written by a Racepoint client 7digital, and first appeared on the 7digital blog.*** Last month our …
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  3. FT vs Guardian: The Ongoing Paywall Debate

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    Tuesday, 22nd January 2013 by Simon Hilliard

    The Financial Times has been held up as something of a pioneering newspaper, but its latest digital expansion comes at …
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  4. Top 20 Social Networks (Infographic)

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    Tuesday, 27th November 2012 by Simon Hilliard

    Another interesting infographic today, this one charting the top 20 social networks (remember the days when we all said ‘social …
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  5. Was the BBC’s Playlister all rumours of iPlayer Radio?

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    Monday, 8th October 2012 by Simon Hilliard

    Last week the Telegraph published a seemingly unconfirmed story about the BBC launching a music streaming service. There was talk …
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  6. TV news outlets, tablets are yours for the taking

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    Monday, 1st October 2012 by Simon Hilliard

    The youth of the US, they are revolting. Not in the nasty sense, but revolting against consuming TV news. According …
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  7. What The Times’ new paywall update means for PRs

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    Friday, 28th September 2012 by Simon Hilliard

    It’s emerged this week The Times newspaper is backtracking ever so slightly on its paywall policy. It really is ‘ever …
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  8. Pun-tastic headlines are back – thanks to Google

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    Thursday, 20th September 2012 by Simon Hilliard

    The web has changed many things in life. When I was but a small child, and nets were for fishing, …
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  9. The Telegraph vs The Guardian: Who has more readers?

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    Tuesday, 18th September 2012 by Simon Hilliard

    Last week the latest National Readership Survey (NRS) figures were released, detailing how many of us Joe publics pick up …
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  10. Who are we talking to?

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    Tuesday, 4th September 2012 by kchadda

    If you work in communications, you spend all day talking about social media, traditional media, content marketing, messaging, … So …
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